Are Sub $100 Logo Design Services Any Good?

Every company needs a distinctive logo creation which it can be easily associated with. The logo needs to be easily recalled and easily identified for it to make an impact. But how much should a company spend on logo design services?

When it comes to logo design services, there are 3 basic price ranges. These different price categories reflect the different levels of service associated with the individual logo design packages.

The most costly price range are those that cost above 5 figures upwards. But this price usually covers more than just the logo creation itself. In such cases, logo is just part of a bigger marketing or branding campaign. The whole process could take up to 3 months to complete.

Logo design packages in this price bracket would usually include more in-depth research into the company history, business practices and where the company intends to go from there.

Designers will then attempt to design a whole new logo or update the present one using the information they have garnered. At the end of the logo creation exercise, the client would be given a manual containing specifications for the logo including color codes, dimensions, variations and where certain variation can be used.

The $1000 to $9999 price bracket usually appeal to companies which have been around for more than 5 years and have the budget to undergo a minor re-branding process. Most companies do this as a means of keeping things fresh and getting noticed potentially new clients.

When it comes to creating logos, designers will take a bit of time to research the company and maybe even speak with the CEO to get feedback, but the whole process would only take a month to complete.

Then there are logos that cost anywhere from $20 to $999. Logo creation services in this category can be divided into two sub categories – Self Designed and Professionally Designed.

Self designed logo services are, as expected, the cheapest around. The average price of such services hover around the $30 range. Self logo creation sites provide design software with customizable fonts and hundreds of clip art for users to create their own unique logos.

Most of these sites claim that once a clip art is used by a user, it is Band logo generator  off the site. However, there have been a few cases whereby logos from such sites have been rejected during the trademark process because of similarities with other logos.

For entrepreneurs who are willing to pay a bit more, there are still professional logo design services available for less than $200. For this price, designers require only basic information to design a unique corporate logo. This would include the industry company is in, style of logo (illustration, text type) and preferred colors.